If you own a business, big or small, it is highly likely you also own a website for your business. How else would customers find you? Back in the olden days, (less than 10 years ago) it was common to dig out the massive yellow phone book directory from the phone-side table. You would then look up the desired business alphabetically and call them to request simple information, such as their daily hours. The popularity of the internet substantially increased with the mass purchasing of computers, prompting consumers to turn to the web for any information relevant to their lives.

In today’s technological age, an online presence is the lifeline to your business. What is the most important aspect of a website, you might ask? The domain name, of course! The domain name is the first thing a customer could potentially associate with your business, so it must be intuitive to your brand. In fact, Guy Fieri, a Food Network star, learned a hard lesson when he didn’t immediately secure a domain name for his new restaurant.

An NYC-based programmer had a little fun with Fieri and snagged the domain name GuysAmericanKitchenandBar.com, the entire name of the star’s new line of restaurants. The website features a similar user interface and an outrageous parody menu, closely following the original menu available at GuysAmerican.com. Descriptions of the spoof menu items would put a customer into a confused but hysterical state.

If you want to create a branded and well-respected website, make sure you secure all possible domain names. Have you had a similar experience with an impersonating domain name?

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If you haven’t heard yet, the Green Line team now resides in a fancy new office space in Racquet Club Plaza. While the new space is just a few minutes drive from the group’s old location, the atmosphere is quite different. The team of six full-time employees moved from just three shared offices into a more private space containing three offices, a workroom, a conference room and six workstations. Any direction you turn, you’ll face a green wall. Everything from the furniture to the workstation design has a contemporary feel.

Clients who have already visited the space have had nothing but positive things to say about the move. “Your office is SO much easier to get to now,” is the most common, along with, “This is definitely very Green Line.”

The Green Line team is very excited about the new office space and everything that comes along with it. Read on to hear about the benefits of the move straight from GLM team members.

Click here to read about our team members.

“ It Represents Our Growth”

MH: This new space is both an investment and a celebration of the growth of Green Line Marketing. We have experienced tremendous growth in the past three years, thanks to our incredible clients and team. While we are committed to Green Line’s continued growth, I also view this space as a realization of a dream turned into reality.

RC: We finally have some room to breathe and grow!

LG: Green Line has grown so much in the past year, and the new office both represents and accommodates that. It’s been great to see the growth of this business and even more amazing to be a part of it. I feel like I’m growing in my role as Green Line grows as a company.

“It’s Just…Us”

MH: The new space allows us to create a true collaborative environment, which is vital in a thriving marketing environment. It’s also a reflection of our business style and business philosophy: clean, transparent, and efficient.

RC: I love that we are in a space that reflects who we are. From the green accent walls to the contemporary furniture, I feel we are at home here.

LG: We’re always preaching open communication to our clients, and the layout of this space gives us the ability to practice what we preach with internal collaboration. Plus, the first thing you notice when you walk through the door is the green wall…very Green Line.

NC: Collaboration is king! I’m most excited about moving into a space that is conducive to our agency’s concentration on collaboration. Open workspaces allow all of our team members to interact organically throughout the day and spend less time in time-consuming meetings.

SS: My favorite thing about the new office is the workroom. We now have a devoted space just for creative development and internal critique.

“It’s Great for Clients”

MH: We have our own conference room – no more scheduling around other tenants! And better parking. It’s the little things, right?

RC: Being in a location that is convenient for clients is a huge plus.

NC: No parking garage needed. Our new office is much more accessible for both team members and clients.

ET: Having a custom space for Green Line gives an additional level of professionalism for our clients and us as a company. And easier parking!

“We Can Really Be Our (Type-A) Selves”

RC: I now feel like there is a dedicated space for everything. No more paper plates and napkins in the corner of an office. Files are all in one place. Office supplies are tucked neatly in organized cabinets. I’m huge on organization, so this puts my mind at ease!

LG: There is finally room and storage for everything. The move gave us a chance to reorganize and start fresh with a new, clean and contemporary workspace.

NC: The brown-bag lunch effect – Moving from a space with no private break area to an office with a full room devoted to the lunch break is a huge deal! Not only does it promote healthy eating by encouraging us to bring our lunch, it also allows team members to step away from their desks.

The new Green Line Marketing Group office is located at 5170 Sanderlin Avenue, Suite 204 Memphis, TN 38117.